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Writing portfolio

A taste of my work and what I can do for you.

Content writing

Blog

Collaborated with an SME to write a tips-style blog for Arthritis Society Canada.​

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*Published February 2025

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Article

Advertorial and profile piece for and Arthritis Society Canada as part of an awareness campaign. Published in Global Heroes. â€‹

 

*Published September 2023

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Profile article

Interviewed Dr. Darlene Reid, a scientist at UHN's KITE Research Institute, and wrote a profile feature for KITE.​

 

*Published July 2023

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Profile article

Advertorial and profile piece written for Arthritis Society Canada as part of an awareness campaign. Published in Global Heroes. â€‹

 

*Published September 2023

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Client profile story

Interviewed clients and wrote profile pieces for Rise Support Centre's awareness campaigns and impact reports. This is one sample. Additional stories were published the 2022, 2021, and 2020 reports.

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*Published in 2023

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Copywriting & digital storytelling

EBlast and Direct Response copywriting

Wrote 30+ digital appeals and 32+ direct mail appeals supporting fundraising and awareness campaigns for Arthritis Society Canada.​

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2023-2025

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Ad copy

Used emotive storytelling to craft copy for Arthritis Society Canada's awareness campaigns in 2023 and 2024. Contributed to over 40 digital and print ads, three advertorials, and 20+ video intros.

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*published - September 2023 & 2024

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Plain language writing

Knowledge translation assignment

Tasked with translating a government Act into plain language for a specific audience, I created a guide for the Anti-Racism Act, 2017.​

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For academic purposes only.

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Policy memo

Showcasing research and persuasive writing skills, we prepared a memo calling for the repeal of Bill 124.​

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For academic purposes only.

*written with a partner before the bill was struck down in court

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